Working for many companies these days, video is a prerequisite to both shooting and directing and crafting the whole video. Clients will always ask if you can shoot video and have this included, and the short answer is yes and no.
As a rule in 2022, people, in general, are consuming more films, clips, and animations than ever before. In fact, over three-quarters of all internet traffic comes from video. Over one billion hours of video are watched on YouTube every day. There are more than eight billion video views per day on Facebook. YouTube is the second-largest search engine in the world and YouTube helps greatly in ranking position when combined with your blog and website.
After five years of working on my video techniques, I would say that the clear answer is yes, after all, is it not the other way around? Are videographers not shooting stills? I know that many times I was asked to shoot on the set of films but in the end, it was done by the director or some other guy in video production and therefore I made it my task to learn not only shooting but all aspects as much as possible.
1. Video expands your business opportunities and client reach
2. Video is great for engaging with your audience on social media
3. Vlogging allows you to build and improve your brand
5. Creating tutorials online will help boost your fan base
6. Promoting your films is easy through social media channels
7. Video gives you lots of different skills and a better portfolio
My First TV Production Video - From Nowhere to Somewhere!
I have even produced, Directed and created video shorts for TV and online for Fletcher Cowan. Fletcher Cowan is a British TV host and actor. He’s known for co-hosting E! Entertainment’s “What the Fashion”, as well as the comedy series “How to be a Socialite” on Channel 4.
With my own production team, we worked on the fly to produce 6 episodes for Fletcher to launch his American TV debut. We produced a set of videos with comedian, Matt Richardson, Actress and model Margot Stilley, Saville Row Tailor Patrick Grant who is best known by the general public for his work as a judge on the BBC television series The Great British Sewing Bee and Sottish actor Craig Mcginlay just after his acting role in King Arthur
TV Production - Getting Ready with Patrick Grant - Fletcher Cowan
I am now skilled at crafting and scripting, editing and grading and syncing with sound for effect. I have worked on advertising sets and worked with cinematographers and video directors and shooters and all of the above have been great news for me. I have directed a few campaigns and also lit and directed a few film shorts.
Working for many companies these days, video is a prerequisite to both shooting and directing and crafting the whole video. Clients will always ask if you can shoot video and have this included, and the short answer is yes and no. I will shoot it, and then I will not include it unless paid for, and it’s about being careful with clients and meeting their expectations. Many have been damaged by creatives who will shoot cheaply or include it and do it in a shabby way, thus giving a lower expectation for clients. Its this which is damaging the creative industries overall.